Love Ain't Never Gonna Be No Better

AMG Review of Love Ain't Never Gonna Be No Better

Greg Adams
All Music Guide

The title track from Love Ain't Never Gonna Be No Better was Webb Pierce's second-to-last Top 40 hit in 1969-1970, although it is standard (but pleasant) fare that doesn't stand out for that distinction. Pierce's sound had remained practically static for a decade, so he had no chance of weathering the profound changes that country music had already begun to experience in the late '60s and early '70s, but his fans could take comfort in the reliability of his albums. That said, Love Ain't Never Gonna Be No Better has some real highlights, including a wonderful, haunting version of "Faded Love" and a clap-happy inspirational song, "Everyday Will Be Sunday After While." "Send My Love to Me" is based on the melody of "Silver Bells," which Pierce recorded many years earlier. There was a time when ol' Webb Pierce was more adventurous than he came to be during his late period, but he seldom made a bad record.