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Almost as if in response to Metallica's u-turn on free digital downloads, Radiohead frontman Tom Yorke was quoted as saying he does not expect his band to repeat the 'experiment' it launched by releasing In Rainbows as a "pay-what-you-will" digital download.

"Yes. It was a one-off in terms of a story. It was one of those things where we were in the position of everyone asking us what we were going to do. I don't think it would have the same significance now anyway, if we chose to give something away again. It was a moment in time," said Yorke.

Reuters has the full story.

Posted on 04/29/2008
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Comments
mollifire says:

yeah, it's not like they can work for "free" forever.

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dermahrk says:

Human nature triumphs again.

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democlez says:

Ultimately it was a publicity stunt rather than a viable retail model. Free singles, $5 album seems to be working for Trent though.

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mollifire says:

i think there is definitely a viable model here and i agree with democlez that Reznor seems to have found it.

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