The keynote speaker for the 2008 SxSW Music Conference and Film Festival has just been announced - it will be LOU REED! The former Velvet Underground frontman and successful solo artist will kick off the music festival on March 13th with a keynote address. A screening of the documentary, "Lou Reed's 'Berlin' " a film by Julian Schnabel, will be held in conjunction with the keynote speech. The film documents a recent performance of the landmark 1973 album.South by Southwest, the annual music festival/industry conference in Austin, Texas, will be held from March 12th until March 16th 2008. Other speakers lined up include Thurston Moore (Sonic Youth), Daryl Hall (Hall & Oates) and Seymour Stein (prez of Sire Records). In addition to the main four-day event, Austin also hosts SxSW Week which begins March 7th.For more info on Lou Reed's participation, see 2008 SxSW NewsFor more info on the entire conference, see the SxSW home pageLou Reed and John Cale - Berlin - in 1972:Lou Reed - 2007 Live in Manchester:Lou Reed - 2007 Live In Amsterdam: