WHERE THE HOKEY POKEY "IS" WHAT ITS ALL ABOUT

Secret Machines

Posted about 1 year ago

O O O x x - MUSIC REVIEWS

"I wonder what you do when the last believer has dropped dead?" I know! You go on reaching for that angst-rock opus in the sky, audience be damned.

I guess that line, taken from the chorus of the second track on Secret Machines , "Last Believer, Drop Dead," is actually about the early Christians or somethin' heavy like that. But it might as well refer to the situation the Machines find themselves in. The loss of founding member Ben Curtis, brother to singer Brandon, provided Warner Bros. with the excuse they were looking for to drop the under-selling band. This double loss threatened their already frail sense of band identity: benefactors of the post-Strokes boom, they've been a major label band for practically their entire existence. Following the increasingly rare top-down model of success, they tried to transfer industry generated buzz into grassroots success. They never quite managed to do so, as a look at their MySpace statistics (a triple-a level 700,000 plays) confirms...

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