Gov't Mule Sells One Million Digital Tracks
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Artist:
Illustrating the ongoing effort by artists to establish direct digital connections with fans, jam band Gov't Mule recently celebrated the sale of more than 1 million song downloads since October from its own Web site.
Gov't Mule is one of many bands who continue to see the direct-to-fan approach as a way to succeed. Like many other bands, they're finding success by offering tracks as MP3 or FLAC files, both file types that are free of DRM. We just saw eMusic hit a big milestone a couple weeks back, when it announced it had hit 300,000 subscribers. It reached this milestone also by selling unprotected MP3s, further exhibiting the larger trend of music being sold without DRM.
Anyone heard of any other bands or online retailers hitting similar digital milestones? I'm sure there are more out there...
Gov't Mule is one of many bands who continue to see the direct-to-fan approach as a way to succeed. Like many other bands, they're finding success by offering tracks as MP3 or FLAC files, both file types that are free of DRM. We just saw eMusic hit a big milestone a couple weeks back, when it announced it had hit 300,000 subscribers. It reached this milestone also by selling unprotected MP3s, further exhibiting the larger trend of music being sold without DRM.
Anyone heard of any other bands or online retailers hitting similar digital milestones? I'm sure there are more out there...









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