Thirteen years ago today, the founder of N.W.A Eazy-E passed away due to complications from the AIDS virus. Eazy will always be remembered for his music alongside Dr. Dre and Ice Cube, but many people overlook his keen business sense. Before there were hip hop moguls like Suge Knight, P. Diddy, Jay-Z, there was Eazy-E. Eazy was a marketing mastermind and played a huge role in creating the image of N.W.A. that would eventually spawn a bloodline of hip hop royalty that still exists today.
Here are a few words from Eazy as he lay on his death bed in 1995:
"There were great rewards for me personally like fancy cars, gorgeous women and good livin'. Like real non-stop excitement. I'm not religious but wrong or right, that's me. I'm not saying this because I'm looking for a soft cushion wherever I'm heading, I just feel that I've got thousands and thousands of young fans that have to learn about what's real when it comes to AIDS. Like something good that will reach out to all my homeboys and their kin because I want to save their asses before it's too late. I'm not looking to blame anyone except myself. I've learned in the last week that this thing is real and it doesn't discriminate. It affects everyone."
Here's one of my favorite videos of his, "We Want Eazy"

Posted on 03/26/2008
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My Trusted MOGs
eazy was the biggest badass of all the NWA dudes. and the one with the most play- rest in peace, eazy. thanks for making gasta rap what it is today. (that wasn't supposed to rhyme.)
My Trusted MOGs
you're right, his vision laid the ground work for a lot of today's successes. Simple ideas like paying to have dinner with the president that created a huge buzz in the streets.
My Trusted MOGs
Eazy-E is an ICON. Could you imagine hip-hop today if there had never been an Eazy-E?
My Trusted MOGs
No EZ, no hip hop. Rap existed before then but he created that persona.
For more on this group you can read Ruthless by Jerry Heller. Good book and gives a lot of insight on just how hard EZ worked at this.
http://www.amazon.com/Ruthless-Memoir-Jerry-Heller/dp/1416917942/ref=sr_1_1?ie=UTF8&s=books&qid=1206998776&sr=8-1